About Me

I am a UX, UI, product and service designer who loves to use research to solve problems in a methodical and timely manner.

I'm also a business owner, games designer, layout artist, editor, writer and publisher who loves to make tabletop games, eccentric wonders to weird your world.

I love spreadsheets, design systems and web accessibility.

When not pushing pixels I'm often to be found singing my little heart out with Poole & Parkstone Productions (P&P), Swanage Musical Theatre Company & Swanage Drama Company or being attacked by a small but ferocious cat/pestered by two large & fluffy ones.

I'm a bit of UX unicorn with skills covering customer research, interactive prototyping, usability testing & analysis, ABn testing, visual design, and strategy.

As Senior UX Manager at Rentokil Initial I led the central UX team for over five different brands, 80 countries and 165 websites.

My focus is on translating user needs & issues into actionable recommendations for discrete projects and long-term strategic business goals to support our 80+ markets.

In my previous roles at Ticketmaster Live Nation as a UX Designer and Design Engineer, I worked on their white label ticketing websites and commercial bulk ticketing applications after transitioning from freelance web design.

Skills at a Glance

  • Research & Strategy

    • Animation
    • Competitor & comparator analysis
    • Content taxonomy
    • Customer journey mapping
    • Design systems
    • Exploratory testing & analysis
    • Heuristic evaluation
    • Information architecture
    • Interviews (stakeholder & user)
    • Moodboards
    • Personas
    • Project management
    • Scamps
    • Service blueprints
    • Storyboarding
    • Strategic planning
    • Usability testing (remote & in-person)
    • Wireframes & prototypes
    • Workshops
    • Workshop planning & moderation

  • Technical

    • Axure
    • Adobe CC Creative Suite (Acrobat, Illustrator, InDesign, Photoshop, XD)
    • Figma
    • HTML5
    • CSS3
    • Javascript
    • jQuery
    • Google Analytics
    • Plausible Analytics
    • Google Optimize
    • Optimizely
    • Wordpress / Pico CMS
    • Google Docs
    • Microsoft Office
    • OSX

  • Additional

    • Cross-platform design
    • Web accessibility (W3C WAI)
    • Organic SEO

Project Highlights

Some of the larger projects I've been working on over the past decade or so.

  • 2020-23, CMS migration
    Visual design & quality assurance (QA) of development of new user interface (UI) and supporting the migration to a new CMS for Rentokil Initial's 200+ websites
  • 2019–20, Rentokil website redesign
    User research, workshops, UX design, usability and A/B testing for new UI and user-focused content for Rentokil's pest control websites
  • 2019, Single domain research
    Auditing and mapping of all Rentokil Initial websites to understand benefits for moving to single domain
  • 2017-19, Rentokil global navigation redesign
    Audits, stakeholder and user research, card sorting workshops (online and offline), tree testing, user flows, information architecture, UX & UI design, usability and A/B testing of new navigational structure for the global Rentokil websites
  • 2018, Customer portal UI/IA redesign
    User research, client interviews, journey mapping and visual redesign of Rentokil's customer portal, myRentokil
  • 2017, Rentokil Initial careers website
    Stakeholder interviews, user research, workshops, journey mapping/persona creation, UX design and testing of new centralised careers website
  • 2016, Rentokil mobile website (MVP)
    User research, journey mapping, persona creation, information architecture, UX design and usability testing of mobile, hyperlocal website
  • 2015, Initial AU website
    User research, journey mapping, persona creation, information architecture, UX design and usability testing of new hygiene website
  • 2014, Ticketmaster ticketing website
    User research, journey mapping, persona creation, UX design and usability testing for Ticketmaster's European websites
  • 2013, Rugby World Cup 2014 ticketing website
    User research, UX design and usability testing
  • 2012, Glasgow 2014 ticketing website
    Front-end development of WCAG AAA rated ticketing website for Glasgow 2014 Commonwealth Games
  • 2011, White label ticketing website
    Visual design and front-end development (HTML/CSS/JS) of ticketing products for clients such as UEFA and Manchester United
  • 2010, London 2012 bulk ticketing app
    Visual design and front-end development (WPF/Silverlight) of desktop app for corporate sales of tickets to the London 2012 Olympic games

Book a FREE Consultation Today

Pick a day & time in the calendar that suits you for a 30 minute phone, video or in-person* meeting to run through your needs and explore options.

Please include a brief summary of your request along with any existing links, etc.

* In-person visits available in the Isle of Purbeck, Dorset and surrounding areas only